Fueling a revitalized brand into the digital age.

The right brand strategy focuses on the human experience.

Brand Strategy & Expression • Website redesign & Development • Online & Social media advertising • Media

In the face of giant tech competitors, Evergreen Home Loans found its market. GLG’s brand strategy recommendations capitalized on a brand attribute especially suited for battle against faceless online competitors: real people.

 

Our team, inspired by the way millennials consume information today, especially in mobile, connected with this new generation of home buyers with a brand and a message that have enabled Evergreen to broaden its West Coast footprint.

 

As one of the leading social media marketing companies in Seattle and the West Coast, GLG provided a media strategy that found new home buyers with increased brand awareness and consideration and a competitive difference that Evergreen’s online competition just can’t touch.

Driving traffic to all the right places.

Knowing what it takes to stand out.

Elevating brand awareness starts with a strategy, which in Evergreen’s case needed to go beyond more site views, higher CTRs, and an award. Loan officers were also feeling more empowered to engage leads through new channels and with modern tools.

Internet Advertising Competition

GOLD 2020 Best Financial Services Social Media Campaign

Website traffic spikes

21% Increase in all site traffic during social media ad campaign

The intellectual capital among the GLG employees is phenomenal. They dig deep to understand our business, our target audiences and our culture while focusing on an exceptional user experience. Most importantly, their creativity, from superior copywriting to UX design is captivating and fresh.”

Jeanne Corvese Hussin

Vice President, Director of Marketing Evergreen Home Loans

Like to hear more?

We can help you create memorable customer experiences that spark engagement and drive your brand forward.

Get in Touch
Seattle
206.223.5548
Boise
208.272.9699
New York
212.232.0270