A brand and experience firm for ambitious B2B tech.

GLG builds B2B brands that deliver.

Today, business benefits alone aren’t enough. It’s also your ability to help make life better for end consumers that drives B2B strategy. Smart, intuitive technology and user expectations have been driving this process of consumerization, and we embrace the change. That’s why we use customer-first thinking to help B2B brands succeed. 

For over 28 years, from Seattle to New York City, The Garrigan Lyman Group (GLG) has been delivering transformative brand and digital experiences that help evolving companies broadcast their vision and deliver on their mission. Ask our clients. And their customers. And their customers’ customers. It’s a win-win-win. 

Creating customer-centric brands.

Brand strategy and expression

We bring your brand to life in ways that engage and inspire your customers (and theirs) with strategies based on market insights. From look and feel to voice and tone, we deliver authentic, modern brands that stand for something, stand out from the pack, and stand the test of time. 

  • Brand systems and visual identity 
  • Brand and solution naming 
  • Brand and product architecture 
Customer engagement

It’s our job to think outside in. We help you engage your customers by thinking like they do—and like their customers in turn—to create touchpoints that connect you to their needs in relevant, memorable ways across all the different channels they use to interact with your brand. 

  • Advertising creative 
  • Lead generation 
  • Video 
Digital experiences

Today, all brands are digital brands. So we leverage our deep expertise using innovative technology and digital-first creative to bring your brand to life in ways that are tailored to your customers’ needs. From apps to e-commerce, mobile to the web, we’ll take your brand digital-first. 

  • Customer experience journey mapping 
  • Mobile-first experiences 
  • Interactive prototypes 
Customer-first technology

Technology should solve real problems, not saddle your organization with complexity. With practical roadmapping, right-sized technology, and continued optimization, we make sure your marketing technology adds value—to your employees, your customers, and your bottom line. 

  • Marketing technology audit 
  • Digital transformation roadmaps 
  • Data evaluation and transformation 

Firm foundation. Flexible culture.

We’re a different kind of agency. Curiosity, thoughtfulness, kindness, and mutual support—all these are touchstones at GLG. It is these qualities that mean we continue to learn and keep discovering new ways to help our customers dream big and achieve their goals. 

We have a sincere interest in listening to what you, your customers, and their end consumers feel, think, need, and believe. We cut through all the jargon and clear the way for real insight and concrete action that will help you stand tall in a forest of me-toos. 

From our beginning on a corner of the Pike Place Market in Seattle, we’ve grown to partner with some of the most exciting brands in the world. And though we love the growth and excitement, we always stay true to our roots. 

As a women-owned company, we’re fierce defenders of equality and inclusion. We believe difference not only makes our work better—it also makes your brand stronger. 

Want to join GLG?

Take a look at our open positions.

Great experiences. Boundless brands.

Our clients are titans and true originals, bighearted and never small minded. They share our gift for creating great experiences, and theyre always pushing the boundaries of what’s next. 

Howdy partners.

Keep your friends close and your partners closer, that’s what we say. Our strategic partners bring complimentary skills and global capabilities. They share our love for seamless experiences and firing on all cylinders. So when you think big, you can go big.

 

Let’s make this happen.

We’re always happy to share more about what moves us, and we’re equally excited to take on new challenges. So drop us a line.

Get in touch
Seattle
206.223.5548
Boise
208.272.9699
New York
212.232.0270